1st Impressions Project Management

I believe that 'First Impressions', and Effective Marketing are key to a swift sale in this very competitive market place. When a property first comes to market it is essential that it is presented effectively, highlighting the property's true potential giving it the advantage over the large portfolios that estate agents have on their books.

At 1st Impressions, I prepare and showcase residential and commercial property for sale to market using a systematic and coordinated methodology in which knowledge of the property market, home renovations and creative design principles are applied to attract a buyer.

Preparing property involves all or part of cleaning, de-cluttering, updating and repairing, while showcasing is the process of arranging furniture, accessories, art and light.

Whether the property is owner-occupied, or vacant, staging is recommended before listing a property. It can also be equally effective after a property has been on the market for an extended period unsold to reinvigorate interest.

Buyers Benefits
• Staging a property prior to going on the market benefits everyone involved with the sale and the purchase of the property.
• Recommended repairs and upgrades that are needed to get the property in market ready condition.
• Staging also shows buyers the property’s true potential.
• Buyers often do not have the funds to purchase a home and pay more money to address repairs, painting, etc.
• Buyers realise and appreciate the benefits of purchasing a professionally staged property.

Sellers Benefits
• Professionally staged homes present and show better than competing houses for sale, including new construction homes and higher-priced houses.
• Staged properties will sell faster when compared with houses that have not been staged.
• From the date of listing until the day of closing, home staging shortens this time frame, even in a slow market.
• Staged properties can increase the number of offers and selling price in hot markets.
• Buyers view professionally staged listings as "well-maintained'.
• Buyers' agents recognise that professionally staged listings are "move-in" ready and are inclined to show staged properties.
• Photos of professionally staged listings look better on the internet, as well as in print, gleaning more interest.
• Professionally staged listings "STAND-OUT" in prospective buyers' minds.